Attract More New Patients with a Strong Online Presence
For most patients in need of urgent care, the path to find, evaluate, and select an urgent care center starts and ends on the internet. Due to the urgency required in finding immediate care, patients usually go with the urgent care center that shows up highest in search results with the most robust and positive presence. This is all usually done with a single glance, then a click to the center’s website.
This means that everything about your practice online needs to be on-point; from your reviews and content to your website and social presence. Otherwise, patients will simply pass you by in their search. Pretty stressful, huh?
Implement The “3 Pillars of Urgent Care Marketing” Formula & Relax!
Our urgent care marketing solutions take away the stress by helping you acquire more patients through the internet and placing you ahead of your competition online. Our digital marketing for urgent care is based on the principle of these three pillars:
A satisfied and loyal patient base
The Dentists Agency will survey your patients immediately after an urgent care visit and ensure you’re properly monitoring and improving patient experience
A smart online reputation
We use top smart software that will improve the reputation of your urgent care center online, ensuring that positive reviews are posted consistently and negative reviews are limited.
A robust internet presence
Once the first 2 pillars are achieved, the Dentists Agency will focus on the most daunting task for healthcare professionals: building a strong online presence. Read below to learn a few ways we’ll accomplish that for you.
Get Found by Your Patients Instantly
As most patients search for an urgent care at the time when they need one the most, you need to ensure your center is ranked prominently on search results. As a local business, targeting keywords that include ‘near me’ and ‘nearby’ are difficult but absolutely necessary. The Dentists Agency will ensure your urgent care center is ranked highly with the strongest online presence in your locality.
Urgent care SEO (search engine optimization) solutions help your urgent care center and its website rank highly in searches happening locally. Solutions like Google My Business also make it easy for your patients to locate your practice on the map, as that’s often the first place a patient will check.
Additional solutions we use to improve your presence and increase patient acquisition are: website development, social media marketing, email marketing, video marketing, and more.
Monitor and Improve Patient Experience and Increase Retention
The patient experience can’t only rely on face-to-face interactions. Today, it begins right when your patients start interacting with you on your website, online listings or over the phone, and extends further to post-visit connections outside of the office (i.e. surveys, email alerts and newsletters, and responses to post-visit questions). By improving interactions with your patients at every step, you can build an all-around positive reputation for your practice, both online and personally.
Our urgent care marketing solutions include a proprietary reputation management tool that helps in understanding your patients’ emotions and address their concerns. This way, you’ll be in a better position to immediately solve their issues and win their trust for a long-lasting relationship (effectively achieving pillar #1: a satisfied and loyal patient base). The tool also helps in managing your reputation online by improving your review scores and naturally increasing your patient acquisition.